Brand Films in Calgary
Short, crafted films that say who you are, made with a music video's sense of style.
A brand video has ninety seconds to do what your whole website is trying to do: make a stranger understand who you are and why you’re worth their time. It plays on the homepage and it opens the pitch. That’s a hard brief, and it’s the one we like most.
We make brand films and brand video for Calgary companies, using the approach we built making music videos. Concept comes first, the cinematography has a point of view, and the edit moves. Audiences skip anything that looks like an ad, so the craft has to carry some of the work of holding attention.
Finding the film
Brand films are usually won or lost in the writing. Development digs for something specific, whether that’s why the founder started the company, or what the customer’s day looks like at the moment they need you, or what your team actually knows. Finding that is what the treatment phase is for.
The treatment shows you the film before it exists, with story, references, locations and tone all settled on paper. The shoot day then goes on executing an idea everyone has already agreed to.
On set and in post
On set, a brand film gets real lighting, deliberate camera movement, and direction that gets natural performances out of people who aren’t performers. In post, the edit finds the rhythm and the grade sets the temperature. Motion graphics are designed in-house and carry the moments live action can’t.
The deliverable set
The hero cut is the main deliverable, but the rest is designed for your channels before we roll: fifteen- and thirty-second cutdowns for ads, verticals for the feed, stills from set, and clean b-roll your team can reuse. One well-planned shoot stocks a content library.
We serve companies across Calgary and the surrounding area, including Canmore and Banff. If the job is more informational than emotional, recruitment or training or internal comms, that’s corporate video. If you want an ongoing feed presence after the film, see social media content.
Common Questions
- What's the difference between a brand film and a corporate video?
- A corporate video informs. Here's our company, our people, our process. A brand film is shorter and aims to make someone feel something about you. Most companies eventually need both, and they work better as separate videos.
- What does a brand film cost in Calgary?
- Typically $4,000 to $12,000 depending on concept, locations, and finishing. That covers treatment, cinematography, and grade, the same process we use on music videos. Smaller-scope films exist, and we'll tell you when a corporate video is the better spend.
- We're not sure what our story is. Can you help find it?
- That's most of the job. Writers are part of this crew, and discovery usually surfaces a stronger story than the one in the brief, like the founder's actual reason for starting, or the moment a customer needed you.
- Where does a brand film get used?
- The hero cut lives on your homepage and in your pitch deck, and the cutdowns run as ads and social posts. We design the deliverable set around your channels before the shoot, so everything is filmed with its final home in mind.
Based in Calgary, working across Airdrie , Cochrane , Okotoks , Canmore , Banff . Also see corporate video and social media video .